Mystery Shopping Research

  • In order for the companies to see the problems in their services and to be able to take the correct actions, they need the ability to control the procedures in all the service.

  • Via Mystery Shopping Researches ERA Research & Consultancy; observes the criteria such as service stages, services provided for the customers, physical appearance of the service venue, staff behavior through the eyes of consumers and detects the non-standard issues.

  • In line with the data obtained via Mystery Shopping;

  • Flaws in the services stages are detected,
  • Precautions and action plans are developed for improvement.
  • While you can get information on your company via Mystery Shopping Researches, you can also have the idea about the performance of your competitors, their sales technics and underlined sales points by a comparison study to be conducted. In addition, you can determine HR training plans' content accordingly.